Chief Marketing Officer

Build global brand and market positioning for wellness tourism revolution

Dubai, UAE Executive Level Full-time

Mission Statement

"Lead the global marketing revolution for the world's most ambitious wellness megaproject, creating a brand that transcends traditional hospitality to establish Soulution City as the epicenter of human consciousness evolution and transformational tourism."

Key Responsibilities

Global Brand Strategy & Development

  • • Develop comprehensive global brand strategy for $15B megaproject
  • • Create brand positioning that transcends traditional wellness tourism
  • • Establish Soulution City as the world's premier consciousness destination
  • • Design brand architecture for three-ecosystem integration
  • • Develop global brand guidelines and standards

Luxury Hospitality Marketing

  • • Lead luxury hospitality marketing strategies across all properties
  • • Develop ultra-high-net-worth individual targeting campaigns
  • • Create exclusive experience marketing for VIP segments
  • • Establish partnerships with luxury travel networks
  • • Design concierge and white-glove marketing approaches

Wellness Tourism Revolution

  • • Pioneer new category of transformational wellness tourism
  • • Develop thought leadership in consciousness and healing
  • • Create content strategy for spiritual and metaphysical audiences
  • • Establish research-backed wellness marketing campaigns
  • • Build global community of wellness advocates and influencers

Multi-Channel Marketing & Digital Strategy

  • • Oversee $100M+ annual marketing budget allocation
  • • Lead digital transformation of wellness marketing
  • • Develop AI-powered personalization and targeting
  • • Create immersive VR/AR marketing experiences
  • • Establish global PR and media relations strategy

Essential Requirements

Education & Credentials

  • • MBA Marketing from top-tier university
  • • Advanced digital marketing certifications
  • • Luxury brand management qualifications
  • • Global marketing strategy expertise
  • • Wellness industry specialized training

Professional Experience

  • • 15+ years senior marketing leadership
  • • 5+ years CMO level experience
  • • Luxury hospitality marketing expertise
  • • Global brand development track record
  • • Wellness industry marketing experience

Industry Expertise

  • • Ultra-luxury hospitality marketing
  • • Wellness and spa industry knowledge
  • • Experiential tourism marketing
  • • High-net-worth targeting experience
  • • Transformational travel marketing

Global Market Knowledge

  • • MENA region marketing experience
  • • International luxury market knowledge
  • • Cross-cultural marketing expertise
  • • Global media relations experience
  • • Multi-language campaign management

Preferred Qualifications

Luxury Brand Leadership

  • • Four Seasons, Ritz-Carlton, Mandarin Oriental experience
  • • LVMH, Kering, or luxury conglomerate background
  • • Ultra-luxury resort marketing leadership
  • • Private aviation and yacht marketing experience
  • • Exclusive membership club marketing

Wellness Industry Leadership

  • • Aman, Six Senses, or wellness resort marketing
  • • Spa and wellness brand development
  • • Mindfulness and meditation marketing
  • • Alternative medicine marketing experience
  • • Consciousness and spirituality marketing

Success Metrics (First 2 Years)

Brand Development

  • Achieve global brand recognition 80%+
  • Build social media following 5M+
  • Generate 1B+ media impressions
  • Establish thought leadership platform
  • Create award-winning campaigns

Marketing Performance

  • Generate $500M+ in pre-bookings
  • Build email database 500K+ qualified
  • Achieve customer acquisition cost <$200
  • Establish 1000+ brand partnerships
  • Create viral marketing campaigns

Compensation Package

Base Salary

$600K - $900K

Annually

Performance Bonus

Up to 100%

Of base salary

Equity Participation

0.5-1.5%

Of project equity

Executive Benefits

  • • Luxury Dubai accommodation
  • • Company vehicle & driver
  • • Premium global healthcare
  • • $50K annual marketing budget
  • • Lifetime facility access

Project Overview

$15B
Total Project Value
500
Hectares Development
5M
Annual Visitors Target
50
Countries Target Market

Application Process

1

Application Review

Portfolio & experience evaluation

2

Initial Interview

Vision & strategy discussion

3

Case Study

Marketing strategy presentation

4

Final Round

Dubai visit & offer

Ready to Apply?

info@SoulutionCity.com
48-hour response time
Confidential process

What We're Looking For

Visionary Marketing Leadership

  • Revolutionary thinking: Ability to create new marketing categories
  • Global perspective: Experience with international luxury markets
  • Brand storytelling: Master of narrative and emotional connection
  • Innovation adoption: Early adopter of marketing technologies
  • Cultural intelligence: Understanding of diverse global audiences

Wellness & Consciousness Alignment

  • Personal wellness journey: Authentic connection to wellness lifestyle
  • Spiritual openness: Understanding of consciousness and transformation
  • Holistic marketing: Integration of mind, body, and spirit in campaigns
  • Purpose-driven: Commitment to making positive global impact
  • Ethical marketing: Responsible and sustainable marketing practices

Why Join Soulution City?

Industry Defining

Lead the creation of an entirely new category in wellness tourism and establish global industry standards.

Global Impact

Create marketing that transforms millions of lives and contributes to the evolution of human consciousness.

Legacy Creation

Build a marketing legacy that will be studied and admired for generations to come.

Application Requirements

Required Documents

  • Comprehensive CV with luxury marketing portfolio
  • Cover letter explaining wellness industry vision
  • Portfolio of award-winning campaigns
  • References from C-level executives
  • Brand strategy case studies

Selection Timeline

Application Deadline Rolling Basis
Initial Response 48 Hours
Interview Process 3 Weeks
Start Date Immediate
Location Dubai, UAE